In November 2022, I initiated a special awareness campaign in collaboration with Andalusia Hospitals Creative Director Muhammed Diab. This campaign is dear to me because it blends artistry with a crucial health message. The feedback we received was remarkable, highlighting the power of visual storytelling in promoting awareness and change.
Description
Approach
I used my digital skills to bring this concept to life. Using Blender, I sculpted and modeled the veins, added intricate textures with Substance Painter, and finalized the visuals in Photoshop. Typography, a critical element of our message, was custom designed with Illustrator and a stylus.